A Knowledge, Attitude and Practices (KAP) survey is a quantitative method that provides access to quantitative and qualitative information. KAP surveys reveal misconceptions or misunderstandings that may represent obstacles to the activities that we would like to implement and potential barriers to behavior change. ACE KAP survey model can enhance the knowledge, attitude and practices of specific population sample according to product category or a specific sector. It can be used to establish the baseline for use in future assessments and help measure the effectiveness of planned activities.

KAP